Session Spotlight: Building a Platform Around Direct Contracting

Building a Platform Around Direct Contracting — TOA 2026
Know Your Value
Saturday, April 11 Breakfast Session

Building a Platform
Around Direct Contracting

Discover the macro business case for why self-funded employers are proactively engaging in new direct-to-employer models — and why musculoskeletal care is most often leading the charge.

Ryan Wells

Ryan Wells

Health Here

What You’ll Learn

01

The Evolution of Center of Excellence Models

Trace the trajectory of COE models and understand how the landscape has shifted — from early bundled-payment arrangements to today’s omni-channel direct contracting platforms.

02

How to Price, Build & Scale Direct-to-Employer Models

An omni-channel framework for orthopaedic practices to engage self-funded employers across multiple contracting pathways:

Local Direct-to-Employer (DTE)
COE Aggregators
ASO / TPAs
03

Real-World Market Data & Lessons Learned

Examine actual referral patterns, market data, and candid lessons learned from building direct contracting platforms in the MSK space.

TOA 2026 Annual Conference

April 9–11  |  The Woodlands Waterway Marriott

Complete Details